Songdian Camera joins hands with Chen Jianbin to land on major TV stations nationwide and lead the new era of national imaging!

Since August this year, Songdian camera national TV commercials have been debuted in 15 provincial TV stations, such as Zhejiang TV, Hunan TV, Jiangsu TV, etc., rapidly opening up the national market. In the increasingly competitive environment of the digital imaging industry, as a "national imaging brand creator", SongDian Camera is laying out the national market in a new posture, fighting the battle for brand traffic and consolidating its leading position in the industry.

Breaking Boundaries, Songdian Advertising Goes Nationwide as Young Consumer Market Explodes

The advertising layout of 15 provincial TV stations, radiating to many core markets across the country, not only symbolizes the leapfrog development of Songdian brand, but also is an important step in the strategic upgrade of the brand. With this move, Songdian can accurately attract the target consumer groups, which will help the brand further break through the geographical boundaries and win the hearts of consumers in a wider range of markets.

As a "creator of national imaging brands", Songdian has always been driven by innovation since its establishment, and is committed to bringing users more valuable imaging products. The strategic upgrading of this advertising campaign marks the expansion of Songdian from a single market to a wider group of consumers, especially the brand appeal among young people has been significantly enhanced, and the brand influence has also entered a new stage of development.

The digital imaging industry is changing, Songdian keeps up with the trend and sees the future.

With the continuous progress of digital technology and the diversified development of consumer demand, the digital imaging industry is accelerating its evolution towards intelligence, convenience and personalization. Under the leadership of young consumers in the post-90s and post-00s, the design, innovation and intelligent functions of imaging products have become key factors influencing purchasing decisions.

Following this trend, Songdian cameras have rapidly surpassed their peers through continuous innovation and upgrading, and have grown to become the leader of national imaging brands. In October this year, Songdian Disney series of new cameras was launched, once again triggered the enthusiastic attention of young consumers. Combining classic cartoon image and cost-effective performance advantages, SongDian Disney series cameras will be popular in campus life, and become the best partner for students to capture wonderful moments.

Ambassador Chen Jianbin supports Songdian, helping the brand to break the circle quickly

The most eye-catching image of SongDian's national TV commercials is the popular movie and TV superstar Chen Jianbin. As the brand ambassador of SongDian, Chen Jianbin, with the charisma of his role as the "fat orange" emperor in "Legend of Concubine Zhen Huan", has constantly renewed his recognition and goodwill in the hearts of young viewers.

Chen's extensive fan base not only endows SongDian with a highly popular brand image, but also strengthens the position of SongDian cameras in the hearts of young people. Through online and offline brand promotion, Chen used his unique affinity and charisma to interpret SongDian camera's brand positioning of technology, fashion and professionalism, further opening the door to the young market.

Songdian Camera has successfully shaped a new image of being young, fashionable and efficient through this national satellite TV advertising campaign. In the future, Songdian will continue to step up its innovation efforts and keep launching high-performance imaging products to meet different needs, so as to promote the technological advancement and consumer upgrading of the imaging industry. Songdian is moving into the future with greater action and is committed to becoming one of the most favorite national imaging brands for global consumers.